The 360 will stay comfortably in the lead from now on.
Next year MS will initiate a huge sales cut to spur sales of the 360 before release of the next Xbox (whether that is in 2012 or 2013, who knows). They will be able to cut the costs AND still remain profitable on a $100 cut or more because they have had 3 years without a price cut and 3 years to reduce costs. Make that 3.5 years by the time the actual price cut takes affect.
PS3 is at a point where it cannot lower in price much more for the remainder of the generation. One more $50 cut is the lowest I see it going before the absolute bargain bin slashes that will come after the PS4 is released. It is just simply an undeniable fact that the PS3 costs more than the 360 to produce and always will, this means they should NEVER be the same price (or in this situation, the PS3 being cheaper in the US when comparing the similar models) unless MS is making a lot more profit or Sony is taking a much bigger loss on hardware. Sony is in a much worse financial situation than MS and must focus on profits now if they wish to stay a viable company going forward.
Existing User Log In
New User Registration
Register for a free account to gain full access to the VGChartz Network and join our thriving community.
