Easily, a price cut will be enough. Sony won't cut the price of the PS3 again, and the Wii will continue to decline. Quite amazing when you think about it: the PS3 will win 2011, the 360 2012. So both the 2nd and 3rd place console will have won a year in the seventh gen.
2012 - Top 3 [so far]
#1 #2 #3