Well .... they learned the lesson:
We would like to solve this issue by making the Nintendo eShop accessible via PCs and smartphones as well. At the beginning, you will not be able to directly purchase software from your PC or smartphone. Instead, you will need to take a photo of a QR code at the Nintendo eShop by using the camera of your Nintendo 3DS. The Nintendo 3DS will then open that specific page of the Nintendo eShop. That function is already included in the upcoming system update for the Nintendo 3DS. In the future, we will make it so that you will be able to purchase software by using your PC or smartphone
We are also planning to launch the Wii U, which is the successor to the Wii, during the next fiscal year. We would like to show the final format of the Wii U at the E3 show next year. As we learned a bitter lesson with the launch of the Nintendo 3DS, we are trying to take every possible measure so that the Wii U will have a successful launh.
