Only 30k? Wow that is very low, I guess that PC gamers are really coming out in force to buy this. That or no one is interested...
Starcraft 2 for example toped 2.4 million downloads within the first 24h and had serveral torrents top 100k, and that went on to sell 3 million (including digital ) in the first month. BF3 could sell well over 5 million in the first month and with EA taking in 100% of revenue from Origin sales that is a hell of a lot of chedder.
@TheVoxelman on twitter