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kowenicki said:

You are wrong, its never off... very heavily advertised.

I was having this discussion the other day with a PS3 fan on this very site.    For instance it was advrtised in  between all the live UK champions league games... thats expensive.

Do you have sky?  do you watch the commercial UK channels?

Sigh.. UK = Europe, like NPD = TheWorld?

Resistance 3 isn't even sold yet where I live so don't expect high numbers if other European countries aren't selling it either.