Rath on 18 January 2008
@Pooper.
You have to realise that merely being theoretically able to drop the price a further $100 doesn't mean they will. Doing so would guarantee another year of loses on hardware which Sony would hate to have to sell to their shareholders.
Basically it comes down to try and capture market share (of which pricedrops are not always effective - see GC) or try and make money off your hardware. Your always trying to do #1 but at some point you really must do #2.
