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Vetteman94 said:
Im confused, I thought cross-platform was the ability to play against/with someone on another platform. Like Portal 2 on PC/PS3. Since when has the 360 had any of that?

What you're describing is cross-platform play, what is referred to in the OP is the cross-platform experience. He's basically talking about stuff like Xbox Live integration on other platforms, and the XBL implementation on WP7 is a big point in Microsoft's favor.