I think if MS went with completely free Live Service, and did a price cut of $50 it would go along way in the current market. While it may seem that price cuts don't help consoles, you couldn't be further from correct on the matter. Many consumers will simply not spend the money for a console, won't even look at it if the price is too high. "Perceived Value" for entertainment is different for different people and different classes of people. A lower income family may not be willing to spend $300 for a video game system and then $60 a game there after. However, if a system is $250 and games range in price from $30 to $50-$60 there is a better perceived value to the investment of a home console.







