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FINALLY!

This marketing is pretty straight to the point, and thats a really good thing when you're dealing with a company used to being way more obscure.

This is all positive, and its a sign that the marketing guy is going to really try and evolve the company.



“When we make some new announcement and if there is no positive initial reaction from the market, I try to think of it as a good sign because that can be interpreted as people reacting to something groundbreaking. ...if the employees were always minding themselves to do whatever the market is requiring at any moment, and if they were always focusing on something we can sell right now for the short term, it would be very limiting. We are trying to think outside the box.” - Satoru Iwata - This is why corporate multinationals will never truly understand, or risk doing, what Nintendo does.