"THQ stated that a big budget next gen game would cost around 100$ at retail they said it would cost almost double to develop over the current generation."
This is why the graphics race has to stop. They aren't making the games better (the good games are due to talent, not waving their specs around), and the sales have NOT risen this generation to match the increased cost over last generation.
A flashy-first game is awesome when it comes out. A great-first game is awesome forever.
Plus, just for the hell of it: Kelly Brook at the 2008 BAFTAs








