FaRmLaNd on 12 April 2011
I know discretionary spending is down in Australia and we didn't even have a recession. More people are saving money and the rest is going into cost of living increases. This is further hampered by our two speed economy (with mining and financial services doing very well, especially mining which is fuelled by Chinese demand, and the rest having sluggish growth at best, and declining at worst).
The key here as you say is expanding into other markets like China, Russia, Brazil etc. This is what the Film industry is doing and its having massive successes in those emerging markets. The games industry must do the same. This is especially important whilst the west sorts itself out. If there is growth in the West I think it'll probably be slim.
