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justinian said:

You could be right. I will, however say it will grow.

The industry is aware of what you said and has learnt a whole lot from this gen that has been dogged by the recession.

Developers should learn that huge developement costs cannot be sustained. Manufacturers should learn that expensive consoles won't move well. The cost of games can be readjusted to suit the circumstances.

With the right balance the industry can actually grow in the west. In many ways there are no alternatives.

You mentioned China and India, but there are also the fast growing economies and huge populations of Russia, Turkey, Brasil etc., that I will be to be more at the forefront over the next five to ten years.

I am not in anyway rubbishing what you said, because if things do go on as now it most definitely will decline. I am just pretty sure that the industry will be restructured to cope with an uncertain future.

Ultimately time will tell.


Yes, the companies will innovate to try and cater to the lower incomes, but there's only so much they can do. The companies are having to deal with the inflationary costs, as well. Ultimately, the general business plans of the companies suggest that they are currently overly optimistic about the economic situation... look at Sony's investments into 3DTVs, for example.