Wii software drought. Perfect time to open software studio's

[gumby_trucker]

Zlejedi said:

Ad1. I was talking about magazines as a journals or newspapers not storage space - perhaps I should have used diffrent word. 

But my main point was that development costs are only a part of equation and sometimes marketing costs can be several points higher than AAA game development.

I'm not sure you understood my answer, on both counts... coverage of media doesn't have to be so expensive to begin with, is what I'm saying...