Khuutra said:
I think it better to say that price matters as a factor in the larger equation. The people who say "software sells systems" would probably more accurately represent themselves by saying "compelling software can achieve sales that price drops can't". |
Exactly. The whole thing is more advanced than simply; software = massive sales. There are a multitude of factors, a fact that I've been chanting for years in here to no avail. What happens if the Wii's price is cut to 150$ and sales take off like hell? How is that going to be explained? I'm not saying it will happen but a strategic price cut could ensure a really good holiday season, the combination of a price cut and good software along with good marketing can truly work wonders. These people are the same who scream "Kinect only sells because of the 500 million dollar marketing campaign!" How can that be? Software sells things, nothing else.