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AussieGecko said:

Decade or 2... really? Dvd's beat vhs in less time than Blu-ray is still struggling with DVD. CD sales are also very much down and ITunes charts are now quite common even though not everyone uses Itunes. Right now the majority is physical yes, but to say even in 2 decades it wont take over? Come on man thats rubbish.

HAHAHH what.. digital doesnt match Blu-ray... wtf... dude seriously I am concerned Blu-rays are running a digital file, thus Blu-ray will never outdo digital, there are poorer digital yes, but there is also better. You can find shocking blu-rays as well, ever heard of ghostbusters.

Its also easier to carry much more movies in a smaller area. Hence Digital distribution becoming more and more common.

Not saying Blu-rays as a whole are better than the 360, this topic is out-future proof and as far of dvds vs blu-ray in xbox vs ps3, xbox wins. end of. Is Blu-ray quicker? Yes, is PS3's bluray quicker? No.

We are not talking about the PS4 we are talking about the PS3 thus faster blu-rays dont come into it. Not saying DVD I am saying another format though, they wont necessarily jump the ship to blu-ray. What happens if your blu-ray breaks and you can no longer purchase the blu-ray... same same... don't think you can use some of your logic for one but not for the other. Oh and "Gone forever"

They own codecs, so they get licenses, do research, I have stated that MS owns the codecs simply by going to wikipedia, If you want the links i can quickly bing them again.



You say Blu-ray is struggling to beat DVD, but you choose not to use common sense as to see why that is.  Blu-ray players shipped from the beggining completely backwards compatible with DVD.  DVD were still only $20 new, while Blu-ray were ~$40-50, some higher.  Of course, many forget DVD was once this high, too.  However, there were reports that the Blu-ray PLAYER adoption rate was higher than DVD player adoption rate for the same period of time in its life.  I think many more have Blu-ray players than some would like to think.  It's just many choose to buy the cheaper DVD, especially if the movie wouldn't really show off HD.  Of course, if you go into Wal-mart just as much as I do, you would notice a trend happening over the last year or so.  More of the DVD shelves have been taken out to make room for Blu-ray.  Of course, the recent lowering of costs to make Blu-rays have already resulted in the prices for new ones to be the same as new DVDs, so the adoption rate is going to grow.

As for CD sales, they were down 13 % in 2010 over 2009, but digital sales only rose 1%.  So not exactly a 1 to 1 transition.  Given the small size and ease of downloading mp3's, though, I do imagine in around 2 decades the sales of CD's and digital will maybe even out.  But, both will still co-exist.

Nex gen, there may not be much choice then to go with Blu-ray.  I know the next Xbox will need a high storage media, but they won't be able to use HD-DVDs, as no factory is making them anymore or set up to.  So will MS spend money developing their own disc-based media, as well as getting factories set up to mass produce them, knowing full well they won't be able to carry their format into movie sales.  Or do they just bite the bullet and pay Sony (and the BDA) a fee to be able to use Blu-ray?  Also, I take care of my discs, so there is little to no chance of them breaking.  And even if it did, there is always Ebay.    Same can't be said if the HDD crashes and a game is no longer available for download.

MS did develop 1 of the 3 codecs that is used for Blu-ray video, however they aren't being paid for its use.  If you read the same Wikipedia in its article for VC-1, you will find this gem.  "Due to its origins in Microsoft's WMV9 codec, the most popular implementations of VC-1 encoders have so far been done by Microsoft, though third-party implementations exist as well. Sonic Cinevision PSE, a professional VC-1 encoding tool used predominantly in HD DVD and Blu-ray encoding, is a commercial version of Microsoft's PEP (Parallel Encoder) encoding tool and VC-1 Analyzer tool. Microsoft owns the code development whereas Sonic Solutions owns the sales and distribution."  In other words, Sonic may have paid MS a fee to use this codec in their encoding tool, but MS sees no money from Blu-ray sales.