WW up!

[Reasonable]

Fufinu said:

Dark_Feanor said:

naruball said:

richardhutnik said:

Mordred11 said:

KZ3 will most likely put PS3 at #1.

Who is left that doesn't own a PS3 is going to buy one to play the FPS KZ3?  I am NOT saying KZ3 won't sell well, but actually  boost console sales?

I personally think it won't give ps3 a boost, but that's what I thought about Halo: Reach too and I was clearly wrong.

We will see some boost in NA, that is undeniable, its a good game, however we need to see how marketing works on, anyway this won't be any closer to what Halo Reach did last setember.

The situation for PS3 in the US is quite a problem for Sony. In fact, it dosen't matter if WW they sell more PS3 than XBox, in both situation the markup with hardware salles are small, the real money is with American consumers and software.

This is true when you analyse how people spend their money with Xbox Live content: games-on-demand, add-ons, movies, series, avatar itens.. and so on.

Why is this so? Do you see non-Americans living in caves and buying consoles just to decorate the living space? In many cases software sales are larger in Europe, Japan or other regions.

Mark-up prices are also probably larger in developing regions - older consoles might sell at higher prices despite far lower manufacturing costs.

You're quite right.  In many markets outside the US the markup on consoles is actually higher rather than lower.  In the US competitive drivers keep prices lower, with many deals from the largest retailers such as Walmart.  In a lot of emerging markets consoles are aimed at the minority who have money and will pay more.

I do agree with his point that the US is a key market for videogames and Sony is in some trouble there, but his view on markups is incorrect for many regions.

The US is important as a key single market and as a global influence on gaming trends, but it's perfectly possible to make as much money outside the US as it is in the US it just requires more localization and a broader presence in many territories.