disolitude said:
Here is a better source: http://www.engadget.com/2011/02/01/google-accuses-bing-of-cheating-piggybacking-off-its-search-r/ "Here's how it works: find a search term that returns no matches for either site, make a "honeypot" page manually appear for the term, then have about 20 Google employees make the search (and click the top link) using Internet Explorer with both Suggested Sites and the Bing Toolbar on. Within two weeks, Singhal claims, a handful (about 7 to 9) of the 100 or so "honeypot" results were popping up in Bing. Bizarre choices, too, like mbrzxpgjys, hiybbprqag, and indoswiftjobinproduction." "So, is this "cheating," as Singhal specifically alleges? The experiment had to be run with Bing's toolbar and / or Suggested Search feature activated, which it explicitly says are used to collect data and improve services. And more popular search terms do return different results, It's not as if Microsoft is using non-public information, but is this an example of taking an unfair shortcut?" Microsofts reply: "We use multiple signals and approaches in ranking search results. The overarching goal is to do a better job determining the intent of the search so we can provide the most relevant answer to a given query. Opt-in programs like the toolbar help us with clickstream data, one of many input signals we and other search engines use to help rank sites." |
Nowhere on the engadget link do they say it's specifically for that user. At present we can only assume that's the case (which I personally think is likely), but at the sametime neither google or Microsoft have explicitly stated it's user specific. It's still possible that the info is sent back to Microsoft and utilised on a more global scale for Bing searches.
The other issue is whether google's toolbar associates other search engine terms and their results as google accuses the Bing toolbar of doing. Not sure why Google would bother complaining if they use a similar system (well, PR, but risky PR- I've used Bing more since this thread started to compare results, lol).
Either way, I don't think Google have a case in the legal arena as they don't own the data people search for. Thought this was an interesting read on the legal side if anyone's interested:
http://finance.yahoo.com/news/If-Bing-Is-Copying-Googles-paidcontent-3917441846.html?x=0&.v=2








