| geddesmond2 said: Well considering Kinect appeared on some of the biggest talk shows in America, was advertised every 15 minutes on nearly every TV station I watch and MS had stalls set up in stores showcasing kinect all across America. I'm pretty sure that 500 mil marketing Campaign was for the launch alone. I mean I bet at least 20 million was payed out to get kinect on the oprah winfrey show cause that show pulls in an estimated 42 million views a week in America alone. |
Well i expect that counts for international marketing as well. here in the UK i read a newspaper around the time of November and on every other page was an advertisment for Kinect, not to mention live demonstrations in big stores, like supermarkets and possibly shopping centres. but i think thats the amount they spent just for the launch because Kinect has been everywhere and the campagain has been global, not just in America.
