Crysis Sold 3+ Million!

[Slimebeast]

disolitude said:

shio said:

 

$6.4 million lol, that would mean that nearly all AAA games had a bigger marketing budget than Halo 3....

It's a $200 million marketing budget that Halo 3 had. It seems that you're too quick to forget about Master Chief being plastered in dozens of millions of energy drinks and sodas, prime time TV spots, all the major websites, etc... and this was in a global scale.

Do you not understand logic or reason? 200 out of 800 million microsoft spent in 2007 went to halo 3?Ok there...

Look, I work in the advertising industry, I know what 200 million gets you. Its implausable to spend 200 million in a month span on a product like Halo...there is not enough inventory to fit this kind of advertising surge take over in such a short amount of time. Ford wants their billboards and commercials, as does Nike and Coca Cola.

6.4 million is a very conservative estimate but there is no way in hell they could spend more than 30 million on Halo 3 advertising, including all commercials production and advertising.

lol, what are you smoking disolitude?

Halo 3 advertising cost more than $50 million, it's guaranteed*. And I wouldnt be surprised if it was over $100 mill.

* As a reference, MW2 advertising cost $200 million and Halo 3 at that point (in 2007) was as big of a franchise as Call of Duty was in 2009 with Modern Warfare 1.