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Notorius.A.i.G said:

Oh man GT5. I still expect around 750,000 - 850,000 on BF week. Next week pre - orders for GT5 should be around 45,000 - 65,000 if Sony does good advertising . If Sony goes bananas over
the marketing campaign
, a 100,000 - 120,000 increase in pre - orders wouldn't suprise me.

I'm not sure whether there'll be much advertising as most of it is booked well in advance.  Though if they initially intended to have a big push post the original GT5 release date, or they've got another IP/product they can sacrifice, then they could use those slots to advertise GT5's impending release.