the power of the playstation brand comes through in holiday season, as i had previously been suspecting, but lacked conviction to mention in the past few months. earlier in the year i thought it'll be a factor, but as ps3 sales waned, i thought the brand start losing its luster. apparently the playstation brand is still alive and well!
we'll see how 2008 shapes up for 360 and ps3. at this point it's too hard to call... my believe is that 360 during non-holiday season will show better strength than holiday seasons. (different from saying 360 will do better than ps3 in non-holiday season) just how much better... i think after all's said and done across the globe ps3 will have a very slight edge in console sales, largely because of the strength of its 2008 exclusives. if i have to put in an estimate, i'd put in a 500k unit difference.
the Wii is an epidemic.
