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Skeeuk said:

almost all of these have sold to existing xbox 360 owners who have bought day one as to show support for thier gaming company of choice.

I admit i too am skecptical of whos buying, however we wont know till about friday when we'll see if theres a hardware boost or not. the sales are decent so far imo, so its possible its been a bit of both. however this device is meant to generate momentum, and its supposed to keep selling itself and 360s week on week, so thats what i mean when i said i was skecptical.

and lets not forget this is an amazing feat simply for the fact that this device is $150, which is about triple the price of a new game.