Funtime said:
tooto123 said:
500 million marketing = 500 unit sold
not good :(
|
500k Kinects sold...That's $75 million in hardware sales alone in 2 days, not including what they made from the increase in 360 console sales or software, and that $500 mil for marketing wasn't just for launch. It's gonna be spent throughout the entire holiday season. I'd say MS is fine with the results so far.
|
You are forgetting to include manufacturing and shipping costs of the Kinect units. A reasonable estimate should put Kinect selling for quite a small margin of profit. I mean, they neeeded to cut internal processors and the like to make it cheaper to manufacture already.