I think it's fucked up that SONY seems to have given up on the PSP. They should bundle a free $30 PSN Store voucher and 2 GB Memory Stick with the PSP-3000 at the current price point ($170) to drum up interest for the PSP among the younger demographics (the older demographics are a lost cause. A friend of mine with a PSP stopped playing on his PSP once he got a car and now only plays on his PS3 and PC. In places where the automobile is king, like in North America, marketing to the older demographic is a lost cause for SONY.) You can get a Nintendo DS Lite a popular first-party Nintendo game for less than the price of a standalone PSP-3000. That gives Nintendo an advantage with children, who have little disposable income. There are plenty of boys out there who would prefer a PSP over a DS because they perceive the DS to be "kiddie" and the PSP to be more "grown up". But the PSP price point is more steep, which can be a turn off to children. People underrate the potential that PSP has with male children. Boys have a strong desire to want to be a "big boy" and more "grown up". Sega figured that out two decades ago and that's why the Genesis marketing machine was pretty successful and it turned out to be a competitive #2 to Nintendo back then.
SONY also needs to put a lot more effort on the first-party front for the PSP. Too many PS3-lite releases for the PSP. Because western game developers don't want anything to do with the PSP it seems, SONY has to pick up the slack. Because right now the PSP is heavily reliant on Japanese software. That's why the only people buying a PSP right now tend to be jrpg fans. With a few exceptions of course.







