Seece said:
"A fashion that is taken up with great enthusiasm for a brief period of time; a craze." |
I think, even allowing for continuous ongoing drops, that the Wii is going to see enough sales over a lenghly enough time period to escape ever being a fad.
A fad I'd suggest needs to be contained within a timeframe no longer than 3 maybe 4 years at a stretch then die away almost overnight when the fad is over. Most commonly a fad or craze wouldn't last more than 2 to 3 years and sometimes just one season.
The Wii's likely worst case LTD sales curve I doubt will be that close to a genuine fad.
I do think the Wii is in danger of fading faster than anticipated, due to a number of factors, but I doubt it'll ever be judged as a fad in any post mortems of it's impact on the industry.
Also, unlike most fads, it seems to have introduced something - motion controls - that it's competitors are rushing to emulate themselves.
Mind you, if the Wii was a fad, it doesn't bode well for Move and Kinect as they're due to arrive as the fad is fading out - so I guess the hardcore PS3/360 owners should probably hope motion control gaming as personified by the Wii wasn't a fad after all.
Try to be reasonable... its easier than you think...







