I have some ideas about its success .
Its supercasual and seems accesible ,so the guy in the street that hasnt played a game ever can be attracted to it.
Its cheap enough to fall into the "compulsive buy " department .
Nintendo marketing has been very successfull mirroring Apple .They have designed their machines in the Apple mould and have marketed them just the same .
Theres tons of soccer moms ,jubilees ,kiddies ,girlies that just enjoyed Nintendogs and Brain Training and want to try the home version ,parents that just want to buy a seemingly inofensive toy to the children without the terrible Playstation/X360 killing games .
The Wiimote may be a gimmick and control worse than traditional pads but marketing-wise it allows the console to diferentiate itself and seemingly offer something the others cant .Later the sad user finds the wiimote doesnt track most of your movements and its all a preprogrammed routine that is unleashed with some move ,and that in some games the wiimote in fact plays worse due to less input buttons and only one analogue stick ....but when he discovers that he has already bought the machine and contributed to the Wii success nonetheless.The casuals never come to realize it controls worse...
The loyal (nearly fanatic ) following of Nintendo fans .WHen Nintendo churned out good machines that sold not so great Nintendo fans insisted the important was that the machines were the best and had great lineups .Now that they have a very weak machine hardware wise and the worst lineup of the generation they seem even happier just becasue its selling the most .Anything that Nintendo says will be accepted by them with joy ,and with such a following its normal the machine would have a fantastic first year .
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