Even if the original context has changed, the behaviors of humans have not. You are all correct in stating that there is a lot more information out there, but the majority of consumers are doing the same thing they've done for years: ignore that information and buy on impulse, past experience, or word-of-mouth. Why? Because it's easier and less time-consuming. More sales are made through "connecting" than through "proving". It's much easier to persuade (or dissuade) someone to buy something if they've heard good (or bad) things about it, or see something about it that they like (or dislike). Trying to get Average Joe to buy something based on a logical argument is about as smooth and painless as pulling teeth without anasthetic, by comparison.
We are the rare exceptions. We post on the internet about video games. We are "in touch with gaming", as it were. We number fewer than a hundred thousand, and many games sell millions of copies. Were a proper tally done, it would likely be found that any given game has fewer than 5% of its owners posting about it online even once, and that includes sites like GameFAQs. So just because you have "wised up", don't assume that the rest of the buying public has.
Sky Render - Sanity is for the weak.
