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Goddbless said:
It's true Halo: Reach isn't the first Halo on 360 but it is bundled with the new 360s. I believe it will entice a lot of Halo fans to purchase a new 360 if they haven't already.

Forza and CoD:MW2 is heavy bundled too... but just increase the 360 sales some weeks (more first week)... this is not a system seller.

A lot of people wait GT5 to buy a PS3... but Halo: Reach not... the Halo 3 user base already exists... some fans only will be getting a new 360 and just in the first weeks.

But I could be wrong.