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Sales - UK & Xbox 360 - View Post

selnor said:

Yep. It's just BluRay isn't.

HD downloads are what loads of people here do. It's cheaper and more convienient. 

According to the British Screen Advisory Council, in 2009 UK consumers bought 8.3 million Blu-Ray discs spending £140 million where as  3.1 million movies were purchased online generating only £17.3 million. Although I'm sure digital downloads will eventually become the norm, it isn't going to replace Blu-Ray anytime soon.

http://www.bsac.uk.com/files/uk _movie_market_update_2010.pdf

Also, what HMV stores have you been in that don't have Blu-Ray shelf space? Seriously?

Back on topic. I think the 360 popularity in the UK comes down to it's exclusive line up which is well tailored to a UK/US audience, the fact that it is the cheapest HD console (that's not a negative point by the way, price is key and Sony knew they would have to enter the market at a higher price if they included a Blu-Ray drive) and XBox Live. It's so popular now that  people will buy a 360 over a PS3 so they can play with their friends.

The British Screen Advisory Council

The British Screen Advisory Council