Mr Puggsly said:
4) Unlikely, but we'll see. how is it unlikely?,they are already making profit. 5) I wonder how much they'll make off Bluray royalties. Was it worth making the PS3 a disaster? do you even have any idea what you can make from a formaty royalties.the losses made by the PS3 will be easily wiped out Were the standard DVD royalties that worthless? they weren't worthless but they were dying and slowly decreasing in amount to as DVD forum cuts the royalty fees to continue demand and if they didn't go with BLU-RAY then HD-DVD would have won and they would have got nothing. but now they are getting both DVD and BLU-RAY royalties How long is it gonna take for Bluray to be the dominant media for movies and video games? Sony took a big risk, when will it be worth it? it will be a dominant format next gen like the DVD when its cheap and with PS4 it will be cheap SONY took a risk depending on the PS brand being able to push BLU-RAY and they were succesfull 6) Nobody said it didn't have value. But Sony hurt the brand with this PS3 disaster. Its been a step down, not a step up. SONY hurt the brand but the brand isn't dead.its still competing very much at a higher price and blu-ray has also won. 7) Well I think trying to reduce damage to the Playstation brand is damage control. how is it damage control.it is normal business it would only be called damage control if they didn't know that the brand was going to be damaged. with the high price they knew it would be damaged and make loss.so that isn't damage control but more like normal business strategy. |







