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mrstickball said:
Madden 07 moved quite a bit of units. It was languishing in the 250k area for months, then in August, moved around 350k units combined with DR. If there was a price drop before Halo, I would assume a few people would start buying if there were games (Mass Effect) that former Xbox owners would like.

Mass Effect won't move many systems.  Despite being one of the greatest and most critically acclaimed RPGs of all time Knights of the Old Republic sold a relatively measly 1.95 million copies over its lifespan.  According this site Jade Empire didn't even sell 1 million.  Mass Effect will probably sell 2 million at the most, about as many as Call of Duty 2 sold.  It's nothing like Halo 3 which will sell at least 10-12 million copies in the next five years and probably has more pre-orders than Mass Effect will sell total.