How can you expect them to drop the price to $200 if they want to bundle Move and not take a huge loss?
The way I see it, this prediction will never happen, just as their PSP prediction for the fiscal year just ended was adjusted down by 5 million. I believe this preliminary over the top prediction is based solely on their belief that PS Move will drive the Wii audience to "upgrade."
I highly doubt this will happen given the huge cost of entry for the PS Move. This brings me to wonder how they could afford such a price drop if they plan on bundling PS Move with new systems. If they don't bundle, or offer like 4 different SKU's (2 with Move, 2 without), that's only going to take up way too much shelf space and confuse consumers even more, not to mention it will not maximize the installed base of their new controller system.
I can see them cutting to $250 (for the standalone version of the lower model PS3), but not $200. A cut to $250 would already be losing them another ~$20-30 per console sold. Then the price with Move bundled (move controller + eye + subcontroller + game) will make the PS3 $350 for the lower model bundle. Notice that is a $100 increase, but it includes the subcontroller while the standard bundle of just the Eye + Move controller + game is $100 itself.
So in essence my prediction for the price points this fall is looking pretty realistic I guess. I predicted a PS3 Slim Base Model w/ Move Bundle to be $350. I also predict the 360 Elite Slim Natal bundle to be only $249 with the Arcade Slim Natal Bundle being $199. Standalone of those systems (if offered) would be $149 (Arcade) and $199 (Elite).







