jarrod on 10 April 2010
| kitler53 said: 277,778 full price sales for every 10 million in investment to break even. So a big budget game like GT ($60M) would need 1.67M sales to break even. wii games would need a few more (per 10 million in investment) since full price wii games are only $50. probably like 300-320k. |
That's only for R&D. There's also advertising/promotion (for which budgets regularly equal or exceed R&D even) and cost of goods/logistics (production, distribution, loss/theft, returns, etc).
