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Reselling is allowed by captialism, but it's not considered "right" by captialism, it's a flaw that you pay for in captialism because capitalism while not perfect is still the best economics system we have.

There is a reason afterall why Nintendo can't sell Wii's at a higher price or why places like Toys R Us don't charge you money to preorder Wiis.

Resellers "get away" with it because they are small enough entititys that they can hide into the cracks.