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People suddenly have this idea that $250 is a cheap, mass-market friendly price. Yeah right. Wii is EXPENSIVE. Yes, its a normal, traditional price for a console at launch. That's expensive. Nintendo are selling to the niche right now. $450 dollars for a console is ridiculous. Its a slap in the face that only a niche portion of a niche will pay. $250 dollars at least sells to an established niche fairly well. $100 is cheap-o, everyone-remotely-interested-will-buy-one-price. $150 of price cuts for PS3 is a waste of Sony's money which doesn't help PS3 at all, $150 of price cuts for 360 at least gets gamers picking it up at a fast rate, and $150 of Wii price cuts turns it into a mass market device, selling faster than anything we've ever seen before. Why not just throw out the universal assumptions of supply and demand? Sony were the ones who apparantly decided that the laws of supply and demand are bunk, when they designed and priced their console.



"[Our former customers] are unable to find software which they WANT to play."
"The way to solve this problem lies in how to communicate what kind of games [they CAN play]."

Satoru Iwata, Nintendo President. Only slightly paraphrased.