Recon1O1 on 26 March 2010
Good question. IMO HR is benefitting from their release date. The same amount of ad time in Nov. would have gone unnoticed and the buzz has really helped. There's a lot less to talk about this time of year. Or most years anyway. At $40 retail it should move another half mil. this holiday even without bundles. Sony could market this to film buffs, the growing anti-shooter crowd or women? Sony's best girl could move HW.
