^No, the implication is simply that buyers of movie games with a PS3 spend more in video games than buyers of movie games with a Wii.
Frankly, I think that the main discriminator is the fact that Wii games are cheaper, thus even with totally similar buying habits you would have that more money is spent on the PS3 side. But there's also the fact that even in those households were movie games are bought, I'd say that if a PS3 is present there's a bigger chance of at least a member of the family being a dedicated gamer interested in a wider array of game genres.
Going back to the point you were making, of course saying that wii owners buy games based on cover is silly, as all general statements are. I think you'll concede, though, that among the Wii owners -out of the three latest consoles- there's probably the biggest market of people that can fall for tie-ins and shovelware and licensed icons. Simply because the Wii has extended into a market of people that were never that interested in video games in the first place.
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