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GeOW is big but it never reached the status of Halo. The original was one of the first games that people considered ''nextgen'' and it sort of revolutionized the third person shooter genre. But GeOW never had a wide appeal, it's the same with God of War, decent sales figures but not in comparison to the reviews it got. So does GeOW still matter? Sure to the same people it has always appealed to and GeOW3 will still sell 1-2 million easily.

Halo on the other hand is still very popular as a FPS. Even an overpriced expansion could sell many millions more then it deserved. I don't see any signs of Halo slowing down, which I think is strange because the universe isn't all that interesting anymore. I think Reach will decide to future of the series but right now Halo still matters.