I.e., the people are viruses..
whenever something comes up that doesn't go along with their agendas it's a disease. They've been using viral marketing to label it all kinds of things, so it's ironic they've been using that term.
Well to me the truth is Wii is a growing healthy organism in a see of disease and viruses. It's a console with the purpose of being a console for fun, not taking over the world. That's sinful apparently.