Reasonable said:
Oh I do. I know a lot of people whine whine they pay anyway, but I don't. If I feel the company has stepped over the mark I don't support it. If I'm in the majority they feel the pain and stop, if I'm in the minority they don't and I have to accept that. People shouldn't just accept crap, but they should be willing to put their money where there mouth is. I simply don't buy PC games with excessive DRM and email (a well written, non-shouty one) the company to explain I think the DRM is counter productive and in addition to whatever sales they think will be lost to the pirates - who, I point out, will get ahold of the game DRM or no DRM - they are now surely losing additional sales, which is simply foolish and only adding to their problems. If DRM doesn't impact me as a consumer I don't mind in principle - for example I had no issue with Steam registration of Half Life 2, but I did have a fair and genuine issue with their service not being up to scratch initially. Valve, being sensible apologiesed publicly because their service had been below acceptable levels at first. But this is clearly DRM which steps over the mark.
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A lot of people whine then pirate anyway too. A lot of people take offense to the price companies charge for content and use that to justify not paying anything at all. In this case they are damned if they do and they are damned if they don't. They aren't exactly in an enviable position here and its quite likely that Ubisoft will withdraw significant PC game support if they don't succeed with their DRM.
In this case its not about whether or not DRM exists, its about whether people will be getting day and date release with consoles and whether they will put additional effort into those PC releases or just port semi buggy code over? DRM which works does increase sales. Otherwise companies wouldn't bother putting CD-keys into the box for online gameplay. Its the single player experience which is vulnerable and they are attempting to give the single player games the same protection. Otherwise you'll see an ever increasing focus on just multiplayer games and certain releases which sell enough inspite of piracy.