CrazyHorse said:
People embrace things they don't need all the time it just requires public awareness of the product and most importantly it has to be at the right price point. |
So to summise
More Adverts and slash both adoption costs and media costs of Blu Ray
In other words the Blu Ray consortium should "get the hell off its fat ass and do something"
To be still sub 10 percent vs DVD in a highly favourable sales tracker restricted to top 20 movies 3 years after launch is just pathetic.
Its not Blu Ray's fault (the product is fine), its the fault of the studios and the BR consortium who are desperate to make money off the back of BR at the earliest opportunity.
If something is not done in the next 12 months to push BR to at least 50:50 on these charts then I think BR runs the risk of being condemned to relative obscurity.