Zucas said:
Haha welll if you did break it down that much you could get that but it's more of a warning to those who are doing this rather than the consumers. So I guess for short, "beware of short term mistakes that destroy the future". Or something like that. But thx for the feedback. |
Yeah I know there was more to it. It got me thinking, especially about the long-term trust thingy.
I can't honestly say which strategy is more worth it from a dev/publishers point of view. In the case of AvP I can see that when (if) you already know your product is sub-par, and I actually heard this first hand from one of the developers - he openly said to me that AvP 3 will be bad - then I understand that it makes sense to put all your resources on cheap, effective marketing (shock value) rather than build long-term trust.
But guys like Call of Duty/IW might risk their brand trust a little by too much shock value marketing rather than have the product speak for itself.







