America up!!!

[Twistedpixel]

gamings_best said:

Twistedpixel said:

Sony probably expected to be $100 or Euros higher in sale price at every point except for launch, with 5 million more console sales and the yen to remain stable which translates to say roughly $4-5 Billion dollars including hardware and software revenue. I suspect that the Slim arrived on time but $100 cheaper than they expected it to sell for. Their projections probably had the PS3 breaking even before this point in the generation and for them to be making 500M-$1B in profit from SCE per year for probably the last year two years. 

They didn't expect the Wii to sell well at all and they didn't expect the Xbox 360 to provide much competition. I doubt they expected 70% market share, but 50-60% wouldn't have been unreasonable to the Sony executives before launch at this point.

witha 600$ launch console................

Yeah.... more .... of course ..... oh ....

No.

Yes.

Of course they expected to sell better and at a higher price point. The severe price cuts weren't anticipated before launch, else they would have done things differently.