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Zuhyc said:
I don't really get why Mistwalker chose to go 360 exclusive this gen (on consoles). At the time they announced Blue Dragon and Lost Odyssey, the 360 was doing awful in Japan and there was no proof of JRPG's selling well on the system in the west. They could've made some hits on the PS3/Wii and even better, on PSP or DS.

Evidently, Microsoft helped set them up in exchange for exclusivity.  Microsoft also completely funded the games, promoted/published the games and co-owns the IPs.  And Blue Dragon was announced before 360 even released iirc.