NJ5 said:
Kasz216 said:
Kennyheart said:
Ubisoft projects sales of 500,000 for Red Steel 2 as the game prepares for launch in March of this year.
Ubisoft has set low sales expectations for its MotionPlus infused Wii game, Red Steel 2, by stating that initial expectations of 1 million sales for the title have now been cut in half to a meagre 500,000 units as the game prepares for launch in March.
During a financial conference call earlier this week, Ubisoft's CEO, Yves Guillemot fielded a question on Avatar sales and expectations for Red Steel 2 with the following response: "For Avatar we said 2.5 million units and our expectations were more in the 3.5-4 million [region]. On Red Steel we decided, in our expectations, to divide the quantity by two and previously we had around a million."
Despite the fact that these sales expectations are low, they aren't necessarily representative of Red Steel 2's quality. Ubisoft may simply be accounting for the poor performance of other core titles on the Wii (e.g. MadWorld, The Conduit, and Resident Evil: The Darkside Chronicles), as well as a 50% drop-off in Ubisoft's own casual market during the current financial year.
http://www.totalvideogames.com/Red-Steel-2/news/Ubisoft-Cuts-Sales-Projections-In-Half-For-Red-Steel-2-14904.html
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They specfically stated avatar as a reason.
It had nothing to do with core wii games....
It has to do with consumer purchasing being down again. Recently consumer purchasing has "unexpectidly" for some plummeted.
The bailouts really didn't do their job and the economy may start lagging again.
Why do people jump to wild conclusions when the reason is in the same article?
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But according to what they say, Avatar was 29-37% lower than their expectations (and they're cutting RS2's expectations by 50%). Spending on games is not down by that much, so it doesn't make sense.
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29-37% of 1 million is
630K to 710K.
Sales projections to my knwoledge are only done in incriments of 250K. It's just simplier that way then saying we expect it to sell 631,024 copies.
So why would you go 750K when you know the Avatar numbers were below that %?
