@KylieDog
I am 100% certain they didn't need the DLC to turn a profit.
As already mentioned, this was a 25 man dev team that started in a studio above a toilet store.
This was their first game ever and it goes on to sell 3M+ and counting and continues to have healthy legs.
I would easily call that a "Hit".
Not aimed at Kyliedog:
I am curious. If 3M+ in 1+ years for a title that wasn't high budget, had a 25 man dev team and was a companies first ever title isn't considered a hit, what do we consider games like Mass Effect which had a much larger dev team and a much higher budget and went on to sell 2.13M in 2+ years?
iPhone = Great gaming device. Don't agree? Who cares, because you're wrong.
Currently playing:
Final Fantasy VI (iOS), Final Fantasy: Record Keeper (iOS) & Dragon Quest V (iOS)