I agree with the general gist of your... essay... lol. I can also kinda understand the publishers POV though. Take 2 new Ubisoft IPs such as Assassins Creed (HD) and Red Steel (Wii). Both had good advertising (at least in the UK) and both were of similar quality (as far as the critics were concerned). Red Steel sells OK, but Assassins Creed becomes the most successful new IP ever. On the other hand they can put in less money and effort into other genres on Wii that appeal to a different demographic and make a tidy profit even if the sales aren't brilliant. Ubisoft in particular was one of the few publishers that put any effort into Wii development early on with traditional style games. If we look at the more recent Wii titles they've published they're more in line with the new market of fitness style games etc. What this suggests to me is that they're making more money this way than they did at the start of the generation.
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