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I remember when everyone was saying "Haha! Go take 2. Screw EA!"

EA really was their big savior.  They blew seemingly because of executive bonuses if reports are to be believed.


As for why Carl Ichan is doing this...

He's going to push to sell Take 2 to EA or another company after another bad year... or at the very least their many profitable IPs.

Take 2 is a company that SHOULD be making money... they've got a lot of value.

He'll make a mint when they fall apart more and he can sell off their assets. Take 2 stock can't get much lower.

 

The guy is a corporate raider.  He KNOWS things are going to get worse... and he's buying stock so he can jam on them to hit the escape button and sell out to someone else for a tidy profit.