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The problem for Sony is that for the longest time Sony never had to focus too much on first party titles except maybe Gran Turismo. Playstation was best known for its exclusive third party libraries on the first two previous generations. Microsoft never had that luxury and Nintendo was abandoned by publishers since the SNES days until now.

However for this generation third party publishers are all going multi-platform which forced Sony to focus much heavier on its first party line-up. What Sony didn't realize was that Microsoft and Nintendo had a much larger brand recognition with their first party titles than Sony did other than Gran Turismo.

It will take a while before Sony's franchises can actually take root and become iconic household names like Halo and Mario.