Blu-rays sale percentage tracking

[joeorc]

mike_intellivision said:

Vetteman94 said:

Cypher1980 said:
I appreciate the charts but has anyone actually managed to find out exactly what the data criteria is.

Call me old fashioned but my classical education taught me to list all relevant sources underneath the pertinent chart. Otherwise ignore the chart as unreliable.

This chart looks a bit like a classic marketing blindside.

I'll believe the numbers when I know exactly what the numbers mean.

Total revenue for each group.   Blu-ray numbers are total Blu-ray revenue for that week, DVD numbers are total DVD revenue for that week,  and Total Packaged Media is the 2 combined. 

So no marketing blindside or BS, this is the money that these 2 formats are bringing in on a weekly basis.  

So with costs ranging between 50 and 100 percent more per item, BRD is still only pulling in 15 percent of total revenue on a good week.

I feel that BRD may be becoming the reel-to-reel of this generation -- something accepted by the uber high end, but not something that everyone has or wants.

(I realize that is a bit of hyperbole, but it does not appear that DVDs are going anywhere anytime soon).

 

Mike from Morgantown

I also wonder how dual-format sales (by the Blu-Ray, get the DVD included) count.

that's the point. Blu-Ray is just an evolution of DVD so the CE companies and movie companies can make an upgraded DVD format to use with the new HD TV BROADCAST standard that just released in the US.

now people need a converter box just to view standard TV. because of the digital standard. and that very same digital standard has a base higher resolution than standard DEF. TV broadcast. the extension that was issued for quite a number of american's that still used Analog signal TV's, now all TV's are Digital and most are LCD with a much higher resolution. 

That higher resolution with that being 720p being the most common was a way for the companies to make more money.

those very same companies know that the DVD profit's were declining due to many factor's piracy, and with HD Disc's being more expensive to Pirate it mean's more Profit for them , while being less an less likely being pirated.

the companies know DVD is not going anywhere there is too much invested for the past 15 year's for it to go away like that , Blu-Ray was designed as an extension like HD DVD was to extend DVD's life toward less Piracy and more toward better profit's for them. Charging twice for the same movie has alway's been very popular with the companies, it's just now not only do they get more profit per disc, but also as little advancement needed into the format right from the start in order to make some consumer's happy with the upgrade.

yes Blu-Ray is an upgrade, but for some people it's not enough of an upgrade right now.

consumer's know that , but so does the Industry that's why the entire industry is in support of Blu-Ray there is more money to be made, and it will extend DVD's Life which also help's make the Blu-Ray upgrade that much of "its not a matter of IF, its only a matter of when"

as long as they are making more profit by selling both DVD and Blu-ray the companies are going to keep doing it with 15% its a no brainer for them.

the blank media blu-ray sales have also increased by quite a bit since it's launch also, so the companies are not just selling Movies , but software and blank blu-ray media.